AUTOFREI

AUTOFREI

The project "AUTOFREI" is dedicated to the question of how the transformation to climate-neutral travel traffic at tourist destinations can be achieved. The aim is to help make it easier for guests to stay car-free and also to enable locals and tourism staff to be less dependent on motorized mobility.

CAR(E)FREE: Services for urban holidaymakers at rural tourist destinations fostering accessibility enabled by proximity

Based on findings from mobility behaviour research and type-specific behaviour change potentials as well as research results in the field of GIS-based analysis of target group-specific climate-neutral accessibility needs, AUTOFREI aims to develop transformation concepts. These concepts are intended to improve accessibility both for the leisure activity profiles of tourists from urban regions and for the everyday activity profiles of the local population and tourism employees in tourist municipalities. The focus is on achieving climate neutrality and avoiding motorized mobility in the context of leisure and tourism.

The Alpine Pearls members Mallnitz, Weissensee and Werfenweng are participating in the project as pilot municipalities.

Goals

Initiating social transformation towards climate-neutral mobility styles and climate-neutral travel and excursions of tourists from urban areas at the destinations
Demonstrating the potential of planning tools with a focus on local accessibility to traffic avoidance
Facilitating car-free stays for individual travelers and groups of tourists and reducing dependence on motorised mobility for tourism employees and the local population
Developing concepts to improve accessibility both for leisure activities of tourists from urban regions and for everyday activities of the local population and employees in tourist destinations

Project partner

Austrian Institute of Technology AIT (Lead Partner)

Key data

Duration: April 2024 to March 2025

Funding program: Federal Ministry for Climate Action, Environment, Energy, Mobility, Innovation and Technology, represented by FFG - Österreichische Forschungsförderungsgesellschaft mbH - the national funding agency for business-related research and development in Austria; www.ffg.at

Total costs of the project: € 160,597 with € 128,477 BMK funding (80%)

Approved costs for Alpine Pearls: € 54,885.00, BMK funding € 43,908.00 (80%)

Current progress also on Alpine Pearls LinkedIn: https://linkedin.com/company/alpine-pearls